Protection Motivation of IP Camera Users: A Mixed Methods Approach
Ki-Yun Kim (Graduate Student, Graduate School of Information, Yonsei University)
Kyung Sang Lee (Graduate Student, Graduate School of Information, Yonsei University)
Beomsoo Kim (Professor, Graduate School of Information, Yonsei University)
Recently, IP cameras have been used by numerous people and there have been increasing cases of privacy breaches by brute-force hacking and images spreaded on the Internet. Unlike previous studies, this study explored ways to protect IP camera through text mining and exploratory study from users’ perspectives. Also it obtained opinions from the security experts. From the exploratory study, changing users’ password and updating IP camera’s software were found to be the users’ security measures. Also from the empirical study, we used the protection motivation theory to identify the factors affecting the security measures of IP cameras. The results showed that the perceived severity and the perceived vulnerability of threat appraisal were the factors influencing the password change intention and the software update intention. Respectively, the self-efficacy and the response efficacy of coping appraisal were influenced by the password change intention and the software update intention. Therefore, in
order to raise the level of protection for the individual IP camera users, it is necessary to take measures to enhance the threat appraisal and coping appraisal. From this study, IP camera company’s user security policy can be improved by enhancing the threat appraisal and coping appraisal, which can reduce the privacy breaches of IP camera users.
IP Camera, Password, Protection Motivation Theory, Privacy, Password Change Intention, Software Update Intention
The e-Business Studies, Vol.19 No.1, pp.227-245